Episode 11: Jennifer Cassetta, Self Defense Expert - The Art of Badassery
Meet Jennifer Cassetta! Jenn is a success coach, a speaker, an author, and a self-defense expert. Equipped with her third-degree black belt in hapkido, a master’s degree in nutrition, health coaching and NLP certifications, Jenn travels the world empowering people to stay strong, safe and more confident...from the streets to the boardroom. Jenn believes that no matter your height, your weight, your gender, race or background, everyone should have the ability to feel strong, safe and powerful. And now Jenn's latest book is available for pre-order – it’s called The Art of Badassery, Unleash Your Mojo With The Wisdom of The Dojo. So much wisdom packed in one short episode. Enjoy the listen!
Jennifer Cassetta’s Links:
The Human Beauty Movement's Links:
- Official Website
- Community
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- Facebook
- Twitter
- TikTok
- YouTube
- Pinterest
Jennifer Norman's Links:
- Lnk.Bio
- LinkedIn
- Instagram
- TikTok
- Facebook
- Twitter
- Pinterest
- YouTube
- Medium
Thank you for being a Beautiful Human.
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Hello, beautiful humans.
Welcome to today's episode of
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Role Models juicy conversations
with beautiful humans.
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I'm so excited to introduce you
to my guests.
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This is Jen cos Theta.
Jen is a success coach, a
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speaker and author and a self
defense expert equipped with her
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third degree black belt in
hapkido.
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A as degree in nutrition Health
coaching and NLP certifications
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Jen travels.
The world empowering people to
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stay strong safe and more
confident from the streets to
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the boardroom.
Now, Jen believes that, no
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matter your height, your weight,
your gender race or background,
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everyone should have, the
ability to feel strong faith and
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Powerful.
Yes.
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And now Jen's latest book is
available for pre-order.
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It's called The Art of
badassery.
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Our mojo with the wisdom of the
dojo.
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Welcome to Jen.
Thank you so much for having me
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Jenn.
I'm so excited to be here.
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And hello, everybody out there.
Oh, it's so great to have you.
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Now, I'd like to set the stage
for those who are listening to
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this podcast, because as we all
know, looks can be very
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deceiving.
So, no one looking at Jen would
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ever know just by walking down
the street running by her that
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she could easily kick your ass.
So Jen, I'm sure that there's a
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great story.
Story.
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And how you got started in
martial arts.
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Tell us all about it.
Sure.
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So it was 22 years ago that I
stepped into a do Jang in Korean
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for the first time and pretty
much fell in love.
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It was weird.
I was early 20s and really just
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looking for a different kind of
workout.
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My father had been doing martial
arts so I was familiar with it.
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Found a great school, great
people.
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And I started to feel all these
amazing benefits like throwing
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punches for the first time and
kicks and knees.
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To feel more powerful in your
body, also my mind and more
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spiritually grounded, like it
was all these amazing benefits
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in that first year.
Something crazy happened to the
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world, and I had kind of one of
those life, shifting
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experiences.
Essentially on September 11th.
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I was a year and two training in
martial arts and showed up to
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work.
That morning, three blocks,
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south of the World Trade Center
and as you can imagine it was
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chaotic and I went into the
lobby of my building.
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And that's when the first Tower
fell, I was Scared.
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I was paralyzed with fear and
completely traumatized, but this
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woman grabbed me and her and I
bonded and said we're going to
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get out of here today.
That day, we went four hours
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running around covered in soot
and finally made it to the do
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Jang.
So that was the first time that
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day that I felt this safety.
This Refuge this calming down
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your nervous system and looking
back.
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I can say that that was this
pivotal moment for me because
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the next few months I was out of
a job and all I wanted to do was
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go train.
George Jung.
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So that's how it kind of really
started, amazing.
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It's really such a metaphor of
your circle of life of coming
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home to it and really finding
refuge in it.
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I remember one going through
that must have been so traumatic
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and that's still resides in you,
I'm sure just those moments,
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every single year within
anniversary.
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And, you know, here you have
this wonderful thing that is a
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gift to you, which is this
feeling of protection, this
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feeling of support.
Tell us more about About when
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you do say that there are tools
that you learn in your do Jong
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that you can take out into the
streets and even into the
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boardroom.
Yes.
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Absolutely.
I realize it more and more.
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The older.
I get that the benefits of the
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training have less to do with
the kicks, in the punches, and
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the techniques, like, all that
stuff is great, but it's
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completely secondary to the
mental strength that inner
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strength that I develop the
leadership skills, the
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communication skills, all the
self-empowerment tools that I
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now get to teach And laid out in
the book that I wrote.
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So essentially the book walks,
you through it, all from white
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belt, to Black Belt.
I use it as a metaphor, right?
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Use martial arts as a meta form
in the beginning.
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It's all about getting onto the
mat for the first time.
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So going to the dojo Dojo of
your life is where you do your
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work, where you interact with
people, your home your office
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wherever and you're going to be
met with opponents and sometimes
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those opponents can be people
and sometimes they can be
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heartbreak grief loss pain
disease write you name it for
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Lot of people that big opponent
was like the last two years of a
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being in a pandemic for the
first time and just all the
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uncertainty that came with it.
So that's kind of the white belt
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lesson.
And then yellow belt is all
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about how to get back up with,
he's with Grace with velocity
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and all the different strategies
that I learned on the map from
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pivoting to Rolling, to making
ultimate comebacks, when life,
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just knocks you out for the
count.
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That is incredible.
So, how do you know when you
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become a black belt?
Yeah, yeah.
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Good question.
Well in the black belt in
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badassery, You may be that
already, right?
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There's so many people that have
done a lot of personal
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development work, but
specifically in the black belt
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journey is all about leadership
and defining your own style of
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leadership.
My hope is that black belts who
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claim to be leaders.
Practice a few different things
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that I learned in martial arts.
As a martial artist and black
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belt level.
It's all about giving back, it's
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about leading teaching mentoring
passing.
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Those skills on for the good of
others, it's less about About
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the type of leadership we so
often see that's like clamoring
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your way to the top and stepping
on others and just racing to get
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there.
It takes time and patience and
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discipline to really step into
that.
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Black belt role.
And some of the other lessons
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are that black belt level is
really just the beginning,
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right?
It's about mastering the basic
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skills.
So if you think about your own
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self development Journey, a lot
of people have done that
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already.
So black belt is like now,
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beginning a whole new level
almost.
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Yeah.
I love that and I also think
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it's such a metaphor for life in
so many ways, but if I think
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about people who say, oh I want
to be a black belt and that's a
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wonderful goal or if they're in
a certain place in their lives
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and they're constantly
criticizing themselves along the
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way and getting to this place
where it becomes that all they
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can think about is the next
Bell, the next built within it.
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I think that there is something
to be said in the learning and
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in the lessons that happen along
the way and an appreciating
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where you are and not pining and
saying, well, that person's So
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far ahead that person so much
better of it.
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It's like, this is where you
are, this is where your dojo is
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that persons in a different
Dojo, right?
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Yeah.
And that's my biggest work right
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now.
I think you just nailed it on
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the head tonight is like always
remembering that people start
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out at different places.
We all need to stop the
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comparison to other people.
I think I'm past the point of my
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life where I do it about beauty
standards.
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I don't really feel like, I feel
very grounded in that area, but
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when it comes to Here and being
an entrepreneur.
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And looking at other successful,
entrepreneurs.
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I know I definitely can get in
that cycle.
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So that's actually a chapter
around Green Belt, which is
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about finding your voice and
really learning to master the
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voice in your head.
I think that that's great that
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you've even addressed that.
And there seems like there's so
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many practical lessons that
anybody regardless, of whether
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it is, somebody interested in
martial arts or not, there's any
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really valuable lessons that
you're bringing their.
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Now I want to go back.
I used to like the Karate Kid
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when I was young.
Of course, I probably seen it.
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A million times?
Yes, I'm not even one of Cobra,
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Kai.
I haven't watched season to yet,
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but I want my God.
How could you stop?
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I'm a your Swedish.
Good TV on I know.
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And I'm like I'll get back into
it but I think his name was Eli
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Hawk.
Was it Hawk Moskowitz?
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And he's the one that's like the
wimpy kid that's picked on and
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then all of a sudden he finds
that he can turn into a badass
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with the help of some training
and the dojo.
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But unfortunately, instead of
just being a badass, he just
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turns into an asshole.
We have I can I think you, maybe
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he does a little bit of a come
around towards the end of the
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season, but how do we prevent
ourselves from becoming assholes
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from just going so far?
What?
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Yeah, no Province question.
I think it's all ego, right.
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And it's like the work part of
the work is to recognize that we
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all have it.
No have our ego and checking it,
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right?
Yeah.
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And I think that all of the
work, all of the chapters in the
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book, all of the lessons in the
book, it's all ongoing work,
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nobody truly ever Masters, Are
inner voice and it never is -
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again no one can ever completely
drop your ego and check it out
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the door at every situation, you
enter.
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So I think it's really just
about the awareness of it and
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then being able to use it with
discernment like hey I really
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want to go into this next
interaction with my ego tamed or
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I don't want to say not there at
all.
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Because as that possible for
folks, believe there, and it's
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there for a reason.
I mean that you go is a
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manifestation and so we just
recognize And we are in balance
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with ourselves as it were right?
Where those shifts are there.
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Those subs and flows are.
Wow, I think that there's also
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people like me who would be
like, you know, I'm a lover, I'm
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not a fighter.
How do you think that martial
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arts or knowing some of the
practices?
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How does that help bring peace.
Yeah I was just going to say
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that was going to say really
martial arts is about peace.
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When you come down to it I think
in the last, I don't know,
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tennis years or so.
A lot of what we see in martial
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arts is not Marshall.
Art's UFC fighting is not
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martial arts.
Thank you.
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Thank you.
I don't watch it.
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I don't follow it at all.
It's not what I was taught.
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It is Sport so there's a very
clear distinction between
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martial, Sport and martial arts.
The Arts are passed down for
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centuries.
If you go back into history, it
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was there to prepare for war and
all of that stuff.
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But also to develop the
individual into more of a
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pathetic leader, like Daniel Son
and not like, Record high.
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Very good, very good.
Bring it back, but yeah.
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And then one more thing to
answer your question, about
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peace, right?
Safety and peace go
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hand-in-hand.
And if you don't feel safe in
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your body, in your mind, in your
home, in your spirit, in your
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neighborhood, how can you ever
feel true, peace.
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So taking a proactive approach
to learning how to protect
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yourself, both mentally and
physically.
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I think just go hand-in-hand
with bringing more piece into
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your life because you can feel
more safe.
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Hmm, kind of like what Roosevelt
said about speaking softly, but
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carrying a big stick, I
supposed.
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Yeah, can if you need it, the
others doing the diplomacy at
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first and working that way.
And then just having that
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thought behind you, yeah, yeah,
yeah.
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Famous quote, by an ancient
Samurai that says the ultimate
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aim of martial arts is not
having to use them.
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So, it's not about Going into
fight or just the self-defense.
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It's a way, it's a movement.
It's a way of practicing your
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life.
And I have to say, though
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watching it as a spectator, is
beautiful.
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It's awesome.
I mean, I think that that's why
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it's so magical when you see it
on screen to where there's just
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so much choreography in the
forms and the, it's just, it's
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just lovely, what people can do
with their bodies, but yeah,
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yeah.
It's different forms but it can
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be a lot like dance.
Hmm, it can.
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Okay, okay.
So then, let's talk about some
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of your tips for safety or some
other things that you like to
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share with others, that might be
good for them.
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So just know in the back of
their head.
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Yeah, I make fun Instagram,
reels with your one, move a day
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to keep the creeps away.
Always check them out there.
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But essentially all safety and
self defense starts with
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awareness.
It's the one thing that can help
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you avoid danger at all costs,
not all the time.
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Sometimes you're in the wrong
place at the wrong time or
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there's some Somewhere that's
going to do what they set out to
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do, no matter what.
But having that awareness when
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you're out and about can
definitely help increase your
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chances of survival feeling
safe, knowing what to do, figure
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out the next right, step,
whatever that is, right?
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Because when we're quiet, when
we're listening, when we're
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taking in information, it allows
that channel between our
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intuition, wherever that resides
and your brain to really connect
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and communicate otherwise.
If you're too busy and your
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phone or paying attention to
something else, you can't hear.
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You're the intuitive messages.
That is signaling you to safety.
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Mmm, that's good.
I saw when tip on your Instagram
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recently it was like you were
holding their ears or fishing in
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their ears with your hands.
Yeah yeah.
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That's looks like straightly
painful but easy for anybody to
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do easy for anyone and that's
why I like doing the one move a
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day to show people.
Oh, did you even realize that
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the peels of your palm can be a
really strong weapon if you know
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how to use them, right?
You can strike to somebody.
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Those, you can Buck somebody in
the ears.
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I can imagine at some point, I
didn't know self-defense and
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those are things that I would
never even thought of right,
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knowing where to strike.
How to strike when to strike all
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of these different things.
So, I think most people are not
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going to go to a dojo and become
a black belt, or even go take a
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self-defense class in person,
but if you can have one, two,
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three little Tools in your tool
belt.
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Again, it just helps you walk a
little taller.
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Helps you be a little more aware
and hopefully, If you got forbid
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ever need it, you have those
tools to protect yourself.
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Mmm, that's great.
Now, let's talk about some of
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the other wonderful
certifications that you have and
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things that you offer to people.
Because I saw there that you are
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an NLP coach and I have never
heard of that before.
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Describe that oh gosh.
It is like the most difficult
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thing to describe.
Maybe do an LP stands for neuro
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linguistic programming.
The first time I heard of it and
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really was intrigued by It was
when I was going in person to
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Tony Robbins events, in my early
20s, in the way he would snap
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his fingers or use his body or
uses tone.
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He almost had people in the
audience, including me
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mesmerised at times and I always
wondered what was it about him?
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What was he doing?
Well, how did he learn this?
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So it turns out he uses a lot of
neuro-linguistic.
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Programming neuro, brain,
linguistic language.
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So it's like how our brains and
communication coincide, the word
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programming, Is it kind of a
funky connotation?
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Because it's not necessarily
like programming people.
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But in coaching, it could be
really helpful.
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So, in coaching, how I use it,
I'm very basic, it's just about
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listening to people, the words,
they use, where their eyes move
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their nonverbal communication,
and then digging deeper and
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asking the right questions to
help people, you know, kind of
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uncover, what are their
limiting, beliefs?
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What else is going on?
Because as a health coach for so
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long, people usually come to me
with.
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I want to lose Eight and blah,
blah blah.
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And as you know, it's never
about the food.
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It's never about the workouts
necessarily, it's about what's
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going on here and the blocks and
the limitations that way.
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So that's how I use NLP.
I think that that is so
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brilliant that you even
mentioned that in terms of it's
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not about the food because so
many books.
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So many podcasts so much
information.
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It's about the damn food and
they're not getting to the root
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cause of the problem.
Like I think that the healthiest
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that I had been was Ali, the day
that I decided that I didn't
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need a scale anymore because
every single day where I was
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getting on there and beating
myself up about what I weighed,
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which is just a ridiculous
thing.
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Nobody cares what you weigh.
It's the amount of energy that
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is put towards things that don't
matter, right.
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And that it could be used
Elsewhere for good and think we
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tell ourselves that were
unworthy or that were ugly or
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that we're weak or in the case
of leaders.
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And at that, we're an imposter,
like all of these things stem
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from mindset.
And if you can get to where that
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comes from, and Dissipate that.
Yeah and I love that you're
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doing it through that attentive
listening and watching and
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absorbing the energy.
It's almost like tapping into
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the intuition of being able to
really understand more than the
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words that are being said.
Because we all know that words
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are a dime a dozen but it's like
that.
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All of these things going
together.
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Really paint.
A bigger.
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Fuller picture for you on how to
help them help themselves. 100%?
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Absolutely.
Oh, gosh.
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I wish I could sum it up as well
as you.
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Just did you just did because I
just miss you, too.
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That from you, that is
wonderful.
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So your book comes out on August
23rd.
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Is that right?
That is correct.
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Exactly.
Yeah.
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Well, let's talk about what you
do offer because you are a
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health coach and so how do you
use your normal clientele?
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Like if there is such a thing
but do people come to you and
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say gosh you know Jen I could
really use your help with this.
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Well it's funny because usually
the reason why people come to me
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initially is not the reason The
thing that we actually wind up
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making improvements on, for
example, a client came to me
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about a year ago, wanting to
lose weight, wanting to lose
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weight.
It was all about the weight
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food, the workouts, this that,
and it got to a point where I
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was just doing my best to listen
and listen to her lifestyle and
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all of it.
And I kept reminding her that
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she's in a job.
That is super stressful and
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she's literally like killing
herself with her job.
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I got a text just yesterday that
she quit her job.
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So like that could come out of
coaching when When it wasn't the
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initial thing that you wanted to
do.
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But you realize that it was the
one thing that was really
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holding you back from your life
goals.
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Absolutely.
And that's really the part of
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exploring.
It's like you never want to just
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treat that thing, that's on the
surface, right?
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Is so much more to it.
And then once you get there,
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then it's amazing how your life
can really change, isn't it?
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Yeah, yeah, absolutely.
I've always as excited or
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surprised at my clients
successes because again,
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sometimes the things that wind
up happening.
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From the coaching really had
nothing to do with what we set
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out to do.
So it's really fun.
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That's the magic.
Well, Jen.
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It was a pleasure to speak with
you today.
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I am so excited that everybody
is now going to learn all about
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you and how they can also be a
badass matter where they are in
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their place in life.
Thank you so much.
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Thank you Jen.