Episode 63: Eliott Cohen-Skalli - Hypnosis Can Help You Gain Control Over Smoking, Weight, Sleep, Confidence, and Pain

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Hello, beautiful humans.
Welcome to the human Beauty

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movement podcast.
I'm your host Jennifer Norman.

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Throughout my life, I've been a
lover and a seeker of all things

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beauty from art and dance to
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and nature.
But through my own personal

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Journey.
I've come to discover what I

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believe is the most beautiful
thing.

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In the universe, the beauty of
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Of the globe and all walks of
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living their own unique.
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Get ready to enjoy the
inspiration.

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Hello, beautiful humans.
I'm Jennifer Norman founder of

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the human Beauty.
Then add your host.

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So I have a question for you.
Are you?

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Somebody who's like me who may
have heard the word hypnosis and

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at first had been like, oh
that's a little bit scary.

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That feels like something.
That's some, you know, I should

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be a little bit concerned about
but then since I learned more

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about hypnotherapy, I actually
think that the power of it is

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amazing.
My next guest is Elliot Cohen

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Scali now.
He thought that he had it all

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figured out he had just made
Frances 30 under 30.

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Thirty list.
And he was leading an 80 million

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euro company, but it wasn't
until he rolled the dice that

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out of desperation.
He gave hypnotherapy a try

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because he had a years-long
smoking habit that he wanted to

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quit.
Now he has his own do at home

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program called one leaf and he's
helping others.

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Do the same.
Welcome Elliot, thank you.

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Thank you for having me dinner.
I'm delighted to have you here

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and I am intrigued.
You have to tell us first about

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yourself.
Tell us about this whole 30

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under 30 thing.
What was that about?

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So, actually, I started quite
young being an entrepreneur.

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I said that 22 years old
reading, my first company with

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two other partners, which used
to be a company called is about,

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which was collection mr.
Solo collection, it will become

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leader in Victory, but I went
along in Europe to renting the

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Catskills, the chalets.
And the most beautiful decisions

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that we have in Europe and now I
spending in the US last anything

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that you'd find on Airbnb,
right?

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If you're going to want to rent
it.

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Castle.
So it's actually starts a bit

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pricier than everyone be and it
goes from ten thousand a week to

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up to a millionaire.
We actually our biggest clients

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and we point two million euros
for the biggest rental, we have

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so far in the Chalet.
So, yeah, I think not the same

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category of clients that we have
for be on there being many.

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After I started this company
when I was 22, rude at company

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around, 150 million Revenue
raised over 80 million euros.

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And probably this lead into
getting that 40 under 40 list.

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And so I think yeah, we're
supposed to need to was working

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on the brand and the strategy to
sales and got this title,

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because of that.
Excellent.

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And are you still involved in
that business?

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I'm not, I left in August 20,
21, operationally, the

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shareholder in a company, but
probably one is a few months

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after that.
Fantastic, fantastic.

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Alright, so you had a smoking
habit.

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So how long have you been
smoking quite a long time?

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Actually, I stopped so many
times.

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I can't even recall.
How many times I try to quit

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smoking in my life and Funny
enough.

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There was one guy actually on 6
October used to be in the

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purpose.
It was actually using techniques

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on six out to help you to
actually quit smoking.

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So I was using that and felt it
was super interesting to learn

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about this space.
So I've always been fascinated

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about smoking.
Cessation actually has real

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numbers are quite crazy.
It's still the number one killer

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in the world is 7 out of 10
people that wants to quit

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smoking and yet there's no easy
fast and enjoyable solution for

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that.
So I guess you know after

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working for nine years creating
this great company, I wanted to

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find something It's something,
we're the purpose could be even

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higher and therefore you know,
helping people.

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And so I was literally asking
myself like what will I tell to

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my kids later on that that will
be proud of as a product?

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We created in this world and so
came out to be, you know, an

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awesome web entrepreneur, trying
out, a bunch of things, testing

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a few things and so amazing
results on actually smoking.

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Cessation programs using the
keyword smoking hypnosis.

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And so basically 99% of the
conversions were coming from

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smoking hypnosis.
And so I came to learn about

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also hidden messages Way and
learned how fascinating it could

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be trying to understand that
there's not just smoking but

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it's also weight loss until so
sleep.

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It's also strats confidence pain
right now that's clinical

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studies that we have on it now
this is a 77 percent reduction

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in pain in less than 20 minutes
so I guess all informations

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would be a headache.
Back pain, neck, pain standing,

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then we all suffer every day
around the world clearly can be

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addressed with hypnosis self
hypnosis.

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And that's where literally, I
was in New York at this time.

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And actually did one again
another.

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He For every session and it felt
it was an amazing fact here to

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actually create an amazing
company.

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Okay?
So I want to hear about your

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very first hypnotherapy
sessions, like what was it that

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happens during the session for
those who haven't gone to a

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session?
I think that they would be

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welcome to the education on what
it's like because there is still

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a bit of fear around the word.
Hypnosis I think that they think

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about oh somebody's going to,
you know, get into my mind and

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start manipulating things and
it's a little bit frightening to

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like let somebody take Rover.
And so I want to be able to

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dispel some myths and
misconceptions about hypnosis.

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Can you tell us your first
sessions were like just before

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that?
I think it's important to notice

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that you and I have been like
100 times in a little attic

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State since the beginning of a
life.

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Yes.
So if you look at the between 0

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to 7 years old, you spend 70% of
your time in the middle of the

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state.
So knowing that, I guess makes

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it a bit less scary because
firmly will go everyday in a

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kind of it.
Not this space in our And

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therefore in a way at my stage
when I started doing my first

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evening for a position I've
always read a lot of things on

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the topic and therefore new, a
lots on the topic.

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So I wasn't scared at all.
But what you could feel one

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thought of it Moses which is the
theater box where basically you

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could see people being
completely not in control which

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is why people get scared as
damaged in the way.

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The name is hypnosis because
people as you said of scary

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about what might happen and why
it might not happen etc etc and

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so A way of saying it is not
losing control but it's actually

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gaining control because if you
have to summarize what it had

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not this.
That's the way I put it at the

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beach because there's many
decisions out there.

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Boo.
At least for me it's a very,

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very simple mix of them, super
relaxed State and a very, very

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high like focusing.
So you became completely and

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lighted with what you want to
achieve, whether it be smoking,

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whether it be weight loss, you
just in a very, very focused

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sensation and that's a very good
way of putting it.

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I know that Originally had seen
some of that theater.

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And so that was exactly what was
in my mind is like, you know,

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people saying things during a
hypnotic State and then not

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remembering what they said or
what they did.

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And that you know, could be a
little bit embarrassing and

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yeah, it created a little bit of
a stigma around the idea of

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hypnosis or hypnotherapy, but
truly the statistics are pretty

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amazing and the numbers are
pretty amazing.

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There are people who have had
like lifelong ailments or

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lifelong issues people.
Who have tried like just like

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you who have tried to stop
smoking and is something that is

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so bad for you, but it's a habit
that you just can't kick.

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And then within one session or
within just a series of

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sessions, boom, they're able to
stop smoking.

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Can you tell us like what is the
science behind that of being in

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that relaxed State and then
being in a very focused that

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helps to cut all of these
original bad habits, or these

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things that you don't want?
Sure.

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So, it's quite simple.
What happens is your brain is,

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you connecting the interior,
cingulate cortex with the

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executive control The them and
you link the two together.

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So basically your brain is been
thinking, like a very we've all

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been again, coming back to the
focus State.

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We've all been doing one thing
where we were super focused and

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absorbed in the thing we were
doing and therefore, doing it in

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the right way.
Same thing here, if you choose

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to quit smoking, if you choose
to lose weight, if you choose

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to, again skill, not stressed or
reduce the pain because the pain

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starts in the brain If you focus
on it in a very, very deep way

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you will achieve it in a better
way.

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And so same thing for stress,
something for Smoking Etc.

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You just focus a lot more on
what you're trying to achieve

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and therefore getting higher
results.

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And so that's an example of
smoking.

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You have 90 percent of the
population who smokes potpourri

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reason stress Bowden and
concentration and therefore, you

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can link a lot, the brain and
how the brain works to connect

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to those different environments
that people will feel.

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And we'll want to actually have
a craving for a cigarette at

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those times and therefore we can
actually create skills during

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those, it does extensions that
people will remember and use

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every time.
Have a craving and use it to

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actually, we use the Cravings
that they currently had and some

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people have described it as like
getting down into the

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subconscious so that you're
actually helping to reprogram

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the subconscious in that way.
Yeah, Greg it's always the same

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thing.
When you link the executive

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control system with your brain
is just making connections in,

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you're going to take decisions
and how do you think decisions

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is not the conference talk, but
it's the subconscious All

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Because, Of course, those two
has to be connected.

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So for example, the the best way
to put it is when you take a pen

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and you start working on a book
or paper, it's actually a way to

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enter your subconscious mind as
well.

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Same thing here, we just
connected in a very deep way

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with your sub-conscience that
you normally don't have access

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to, or you won't feel that
connecting with it and therefore

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it's much easier to actually
connect with it.

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So, now, as you said, you feel
that this is something that's

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more purpose-driven and more
fulfilling that you're going to

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be able to take what you've
learned and spread it out to the

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world.
And so, you started a company

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called one leaf.
Tell us about what is that about

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like what can people expect when
they come and see one leaf?

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Sure.
So we don't need never be.

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We do self hypnosis.
So guided self hypnosis to what

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they expect is honestly to hear
probably the nicest voice.

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They will hear in their lives to
actually join them with a few

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programs that have been designed
in a way to achieve results.

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And so right now you have five
programs available which is quit

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smoking, weight loss stress,
sleep confidence and soon to be

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in pain.
Pain.

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And so they will go on the App.
We have 21 Day program that had

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been designer different ways.
We're still building and quick

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relief sessions that it can
access and anytime and so

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basically the person who come in
put their efforts or their

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headphones on go on their couch
on the bed and saw the session.

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Nope, I've heard there is Magic
around 21 days.

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It's actually saying, it's
actually saying it's another

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thing that you have in the
brain, which is called the basal

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ganglia, and this one works on
21 day cycle.

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Nice.
Nobody's not 21 days actually.

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21 times free to actually stop
any habits but 21 day for us is

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a great way.
You know people are lazy in this

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world and myself included and
therefore I think it's a great

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way to be committed and just
take a minute and the goal

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you're trying to reach because
21-day seems big, it's not as

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big as trying to say, okay?
It will take you a year to lose

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20 pounds for example.
So, I think we've seen from our

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users, we get on the weight loss
programs, we have women and men

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using it like 6 days a week
every day since the past four

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months.
And so we clearly see that

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they've been designed in this
way, but once you get to

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understand, which are your
favorite ones and how, which one

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do you relate, the most then
they just use it on a daily

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basis as maximum as possible
plastic.

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Now, I know that it's a fairly
new apt or you started your

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company at just a couple of
years ago, do you have any

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results that you can share in
terms of sure?

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So, yeah, in terms of numbers,
we don't have aggregated numbers

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of massive amounts of to
actually share.

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So, we don't share that sense.
We want to have more talk to

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Sheree.
Brick is a basically, the thing

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we're doing is taking the other
way, which is our year ago, we

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were fortunate enough to raise
series with investors in Paris

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and where you fight, 11 million,
those routine between Berlin

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Paris and the US and in the u.s.
we have higher scientific

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committee or even a purpose, and
a voice talent.

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And so we design programs this
way.

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And we've been designing, as I
said, five programs we started

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on the web move to mobile last
November and started doing

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Acquisitions and probably tens
of December.

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So you can set it Companies
literally Freeman sold in a way

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because the product is
Fremantle.

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But we sell, you know, this, the
yearly subscription at $68 where

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you have access to all the
programs right from the start

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for the next 12 months.
And I think we try to educate

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users that it's a long-term
utility and that you have,

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again, you have to commit to an
eve on daily basis, to achieve

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the best result that you have
that you want in your life.

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So, smoking is a bit, of course,
different with anxiety or

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insomnia and some noise for me
the best example.

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I will have some in Sarnia this
year.

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Is it tomorrow?
Is it in one month incident?

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Month, I don't know that it's
and therefore, it's great to

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know that I had when he's
available at all times when that

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time comes.
And so not right now we have,

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we're trying to bring it to 20%
gross weight per week which is

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super super I already and I
think getting amazing results

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from the you power users.
That we thing, it seems that the

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super happy and we've seen the
reviews and feedback that we had

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online where you can check when
you don't know the apps.

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You'll see that people are
getting an amazing time for

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months and I think is that for
every one against coming back to

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your point where you were saying
some people will be scared.

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Some people will like it.
It's like going to the gym is

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like doing yoga on.
Some people will like it.

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Some people won't like it.
I guess the only way to try is

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actually to use the app and use
our premium which is seven days

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of creature are can they can
access where it away?

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Try for seven days he the like
it and see if they want to

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continue and as of now more than
50% does now, is there any

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specific recommendation for like
a time of day that anybody does

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their self hypnosis session?
Again we work with experts in

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the field.
I'm not an interrupt this per se

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knowing what I learned and the
best.

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That topic.
It seems there's not you

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probably hear some people saying
that you have to do it at night

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just before going to sleep.
If you remember well, when we

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were children, our parents were
saying like to actually learn

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some stuff while just before
going to sleep because it's the

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best time to achieve, remember
stuff, which is actually very

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true.
Because again, need not take

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state is not so different than
the feeling that you have white.

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When you wake up or white, when
you go to sleep switch.

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Is that translates that you have
in between?

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So I guess those times where you
feel less Elected are very good.

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You achieve that, it can sleep
state.

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But what we say at the beginning
of anyone needs session is

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actually that we expect, you not
told because we want you to feel

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connected with your body until
we unite them in a way to make

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sure that actually the session
is processed in the right way in

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your brain.
So where can people find one

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life on the App Store on the
Google Play store?

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And they just have to download
the app takes?

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Literally, B begins.
Just to sign up and then they

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can stop the any sessions are
like based on the program that

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you currently have it.
Ally of one leaf.

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Thank you.
So sharing.

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Nation about your story and
about self hypnosis and I

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encourage everybody to go over
and check out one leaf today.

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00:15:17,300 --> 00:15:19,600
Cool, thank you so much,
Jennifer for having me and

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looking forward to having you
connected on when he plays well.

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And he's our programs and grew
up.

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In fact, don't hesitate.
Excellent.

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00:15:26,300 --> 00:15:27,700
Thank you.
Thank you so much.

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00:15:28,100 --> 00:15:33,500
Thank you for listening to the
human Be sure to follow rate and

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00:15:33,500 --> 00:15:36,500
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