Episode 63: Eliott Cohen-Skalli - Hypnosis Can Help You Gain Control Over Smoking, Weight, Sleep, Confidence, and Pain

0:07 Hello, beautiful humans. Welcome to the human Beauty movement podcast. I'm your host Jennifer Norman. Throughout my life, I've been a lover and a seeker of all things beauty from art and dance to cosmetics, and fashion to music and nature. But through my own personal Journey. I've come to discover what I believe is the most beautiful thing. In the universe, the beauty of the human soul, on this podcast, I sit down with beautiful humans from all corners. Of the globe and all walks of life to learn how they are living their own unique. Soul Beauty out loud, you'll hear from game changers. Rebels with great causes stages odds, feeders and Valiant Warriors who fall down seven times and get up eight. This is the podcast where abundant energy flows and supreme wisdom is bestowed.

0:59 Get ready to enjoy the inspiration. Hello, beautiful humans. I'm Jennifer Norman founder of the human Beauty. Then add your host. So I have a question for you. Are you? Somebody who's like me who may have heard the word hypnosis and at first had been like, oh that's a little bit scary. That feels like something. That's some, you know, I should be a little bit concerned about but then since I learned more about hypnotherapy, I actually think that the power of it is amazing. My next guest is Elliot Cohen Scali now. He thought that he had it all figured out he had just made Frances 30 under 30. Thirty list. And he was leading an 80 million euro company, but it wasn't until he rolled the dice that out of desperation. He gave hypnotherapy a try because he had a years-long smoking habit that he wanted to quit. Now he has his own do at home program called one leaf and he's helping others.

1:55 Do the same. Welcome Elliot, thank you. Thank you for having me dinner. I'm delighted to have you here and I am intrigued. You have to tell us first about yourself. Tell us about this whole 30 under 30 thing. What was that about? So, actually, I started quite young being an entrepreneur. I said that 22 years old reading, my first company with two other partners, which used to be a company called is about, which was collection mr. Solo collection, it will become leader in Victory, but I went along in Europe to renting the Catskills, the chalets. And the most beautiful decisions that we have in Europe and now I spending in the US last anything that you'd find on Airbnb, right?

2:36 If you're going to want to rent it. Castle. So it's actually starts a bit pricier than everyone be and it goes from ten thousand a week to up to a millionaire. We actually our biggest clients and we point two million euros for the biggest rental, we have so far in the Chalet. So, yeah, I think not the same category of clients that we have for be on there being many. After I started this company when I was 22, rude at company around, 150 million Revenue raised over 80 million euros. And probably this lead into getting that 40 under 40 list. And so I think yeah, we're supposed to need to was working on the brand and the strategy to sales and got this title, because of that. Excellent. And are you still involved in that business?

3:18 I'm not, I left in August 20, 21, operationally, the shareholder in a company, but probably one is a few months after that. Fantastic, fantastic. Alright, so you had a smoking habit. So how long have you been smoking quite a long time? Actually, I stopped so many times. I can't even recall. How many times I try to quit smoking in my life and Funny enough. There was one guy actually on 6 October used to be in the purpose. It was actually using techniques on six out to help you to actually quit smoking. So I was using that and felt it was super interesting to learn about this space. So I've always been fascinated about smoking. Cessation actually has real numbers are quite crazy. It's still the number one killer in the world is 7 out of 10 people that wants to quit smoking and yet there's no easy fast and enjoyable solution for that. So I guess you know after working for nine years creating this great company, I wanted to find something It's something, we're the purpose could be even higher and therefore you know, helping people.

4:12 And so I was literally asking myself like what will I tell to my kids later on that that will be proud of as a product? We created in this world and so came out to be, you know, an awesome web entrepreneur, trying out, a bunch of things, testing a few things and so amazing results on actually smoking. Cessation programs using the keyword smoking hypnosis. And so basically 99% of the conversions were coming from smoking hypnosis. And so I came to learn about also hidden messages Way and learned how fascinating it could be trying to understand that there's not just smoking but it's also weight loss until so sleep. It's also strats confidence pain right now that's clinical studies that we have on it now this is a 77 percent reduction in pain in less than 20 minutes so I guess all informations would be a headache. Back pain, neck, pain standing, then we all suffer every day around the world clearly can be addressed with hypnosis self hypnosis.

5:02 And that's where literally, I was in New York at this time. And actually did one again another. He For every session and it felt it was an amazing fact here to actually create an amazing company. Okay? So I want to hear about your very first hypnotherapy sessions, like what was it that happens during the session for those who haven't gone to a session? I think that they would be welcome to the education on what it's like because there is still a bit of fear around the word. Hypnosis I think that they think about oh somebody's going to, you know, get into my mind and start manipulating things and it's a little bit frightening to like let somebody take Rover. And so I want to be able to dispel some myths and misconceptions about hypnosis.

5:43 Can you tell us your first sessions were like just before that? I think it's important to notice that you and I have been like 100 times in a little attic State since the beginning of a life. Yes. So if you look at the between 0 to 7 years old, you spend 70% of your time in the middle of the state. So knowing that, I guess makes it a bit less scary because firmly will go everyday in a kind of it. Not this space in our And therefore in a way at my stage when I started doing my first evening for a position I've always read a lot of things on the topic and therefore new, a lots on the topic. So I wasn't scared at all. But what you could feel one thought of it Moses which is the theater box where basically you could see people being completely not in control which is why people get scared as damaged in the way.

6:29 The name is hypnosis because people as you said of scary about what might happen and why it might not happen etc etc and so A way of saying it is not losing control but it's actually gaining control because if you have to summarize what it had not this. That's the way I put it at the beach because there's many decisions out there. Boo. At least for me it's a very, very simple mix of them, super relaxed State and a very, very high like focusing. So you became completely and lighted with what you want to achieve, whether it be smoking, whether it be weight loss, you just in a very, very focused sensation and that's a very good way of putting it. I know that Originally had seen some of that theater.

7:10 And so that was exactly what was in my mind is like, you know, people saying things during a hypnotic State and then not remembering what they said or what they did. And that you know, could be a little bit embarrassing and yeah, it created a little bit of a stigma around the idea of hypnosis or hypnotherapy, but truly the statistics are pretty amazing and the numbers are pretty amazing. There are people who have had like lifelong ailments or lifelong issues people. Who have tried like just like you who have tried to stop smoking and is something that is so bad for you, but it's a habit that you just can't kick. And then within one session or within just a series of sessions, boom, they're able to stop smoking.

7:50 Can you tell us like what is the science behind that of being in that relaxed State and then being in a very focused that helps to cut all of these original bad habits, or these things that you don't want? Sure. So, it's quite simple. What happens is your brain is, you connecting the interior, cingulate cortex with the executive control The them and you link the two together. So basically your brain is been thinking, like a very we've all been again, coming back to the focus State. We've all been doing one thing where we were super focused and absorbed in the thing we were doing and therefore, doing it in the right way. Same thing here, if you choose to quit smoking, if you choose to lose weight, if you choose to, again skill, not stressed or reduce the pain because the pain starts in the brain If you focus on it in a very, very deep way you will achieve it in a better way.

8:34 And so same thing for stress, something for Smoking Etc. You just focus a lot more on what you're trying to achieve and therefore getting higher results. And so that's an example of smoking. You have 90 percent of the population who smokes potpourri reason stress Bowden and concentration and therefore, you can link a lot, the brain and how the brain works to connect to those different environments that people will feel. And we'll want to actually have a craving for a cigarette at those times and therefore we can actually create skills during those, it does extensions that people will remember and use every time. Have a craving and use it to actually, we use the Cravings that they currently had and some people have described it as like getting down into the subconscious so that you're actually helping to reprogram the subconscious in that way. Yeah, Greg it's always the same thing. When you link the executive control system with your brain is just making connections in, you're going to take decisions and how do you think decisions is not the conference talk, but it's the subconscious All Because, Of course, those two has to be connected.

9:35 So for example, the the best way to put it is when you take a pen and you start working on a book or paper, it's actually a way to enter your subconscious mind as well. Same thing here, we just connected in a very deep way with your sub-conscience that you normally don't have access to, or you won't feel that connecting with it and therefore it's much easier to actually connect with it. So, now, as you said, you feel that this is something that's more purpose-driven and more fulfilling that you're going to be able to take what you've learned and spread it out to the world. And so, you started a company called one leaf. Tell us about what is that about like what can people expect when they come and see one leaf? Sure. So we don't need never be. We do self hypnosis. So guided self hypnosis to what they expect is honestly to hear probably the nicest voice.

10:22 They will hear in their lives to actually join them with a few programs that have been designed in a way to achieve results. And so right now you have five programs available which is quit smoking, weight loss stress, sleep confidence and soon to be in pain. Pain. And so they will go on the App. We have 21 Day program that had been designer different ways. We're still building and quick relief sessions that it can access and anytime and so basically the person who come in put their efforts or their headphones on go on their couch on the bed and saw the session. Nope, I've heard there is Magic around 21 days. It's actually saying, it's actually saying it's another thing that you have in the brain, which is called the basal ganglia, and this one works on 21 day cycle.

11:07 Nice. Nobody's not 21 days actually. 21 times free to actually stop any habits but 21 day for us is a great way. You know people are lazy in this world and myself included and therefore I think it's a great way to be committed and just take a minute and the goal you're trying to reach because 21-day seems big, it's not as big as trying to say, okay? It will take you a year to lose 20 pounds for example. So, I think we've seen from our users, we get on the weight loss programs, we have women and men using it like 6 days a week every day since the past four months. And so we clearly see that they've been designed in this way, but once you get to understand, which are your favorite ones and how, which one do you relate, the most then they just use it on a daily basis as maximum as possible plastic.

11:50 Now, I know that it's a fairly new apt or you started your company at just a couple of years ago, do you have any results that you can share in terms of sure? So, yeah, in terms of numbers, we don't have aggregated numbers of massive amounts of to actually share. So, we don't share that sense. We want to have more talk to Sheree. Brick is a basically, the thing we're doing is taking the other way, which is our year ago, we were fortunate enough to raise series with investors in Paris and where you fight, 11 million, those routine between Berlin Paris and the US and in the u.s. we have higher scientific committee or even a purpose, and a voice talent. And so we design programs this way. And we've been designing, as I said, five programs we started on the web move to mobile last November and started doing Acquisitions and probably tens of December.

12:36 So you can set it Companies literally Freeman sold in a way because the product is Fremantle. But we sell, you know, this, the yearly subscription at $68 where you have access to all the programs right from the start for the next 12 months. And I think we try to educate users that it's a long-term utility and that you have, again, you have to commit to an eve on daily basis, to achieve the best result that you have that you want in your life. So, smoking is a bit, of course, different with anxiety or insomnia and some noise for me the best example. I will have some in Sarnia this year. Is it tomorrow? Is it in one month incident? Month, I don't know that it's and therefore, it's great to know that I had when he's available at all times when that time comes. And so not right now we have, we're trying to bring it to 20% gross weight per week which is super super I already and I think getting amazing results from the you power users. That we thing, it seems that the super happy and we've seen the reviews and feedback that we had online where you can check when you don't know the apps.

13:29 You'll see that people are getting an amazing time for months and I think is that for every one against coming back to your point where you were saying some people will be scared. Some people will like it. It's like going to the gym is like doing yoga on. Some people will like it. Some people won't like it. I guess the only way to try is actually to use the app and use our premium which is seven days of creature are can they can access where it away? Try for seven days he the like it and see if they want to continue and as of now more than 50% does now, is there any specific recommendation for like a time of day that anybody does their self hypnosis session? Again we work with experts in the field. I'm not an interrupt this per se knowing what I learned and the best. That topic. It seems there's not you probably hear some people saying that you have to do it at night just before going to sleep. If you remember well, when we were children, our parents were saying like to actually learn some stuff while just before going to sleep because it's the best time to achieve, remember stuff, which is actually very true. Because again, need not take state is not so different than the feeling that you have white.

14:29 When you wake up or white, when you go to sleep switch. Is that translates that you have in between? So I guess those times where you feel less Elected are very good. You achieve that, it can sleep state. But what we say at the beginning of anyone needs session is actually that we expect, you not told because we want you to feel connected with your body until we unite them in a way to make sure that actually the session is processed in the right way in your brain. So where can people find one life on the App Store on the Google Play store? And they just have to download the app takes? Literally, B begins. Just to sign up and then they can stop the any sessions are like based on the program that you currently have it. Ally of one leaf. Thank you. So sharing.

15:10 Nation about your story and about self hypnosis and I encourage everybody to go over and check out one leaf today. Cool, thank you so much, Jennifer for having me and looking forward to having you connected on when he plays well. And he's our programs and grew up. In fact, don't hesitate. Excellent. Thank you. Thank you so much. Thank you for listening to the human Be sure to follow rate and review us wherever you stream podcasts. The human Beauty movement is a community based platform. That cultivates, the beauty of humankind, check out our workshops, find us on social media and share our inspiration with all the beautiful humans in your life. Learn more at the human Beauty. Movement.com, thank you so much for being a beautiful human.